Wave / Polling and Research

Survey research & opinion estimation

What the public thinks. What you should do about it.

Wave designs and fields surveys, produces estimates down to the district level, and advises clients on what to do with them.

Services

What we do.

Strategic advisory

Ongoing counsel on message and positioning, including review of research from your other vendors.

Survey design

Instrument writing on its own: question wording, response options, experimental structure, order. We don’t have to field it.

Benchmark research

A full survey: design, fielding, weighting, complete crosstabs, and a written memo.

Tracking

A fixed instrument fielded on a set schedule, so movement in the numbers is movement in opinion.

Message testing

Experiments with real treatment arms, pre-registered analysis, and effects reported by subgroup.

Geographic estimates

Estimates for every state, congressional district, county, and legislative seat, with credible intervals, from a single survey.

One national survey. State and district estimates

Share of registered voters who say they support the policy

One national estimate

n = 1,000 registered voters

A national survey gives one number, plus or minus three points.

34%50% majority68%

How we work

Three things worth knowing.

We don't mark up your data.

Fieldwork is billed at cost. You pay for the instrument and the analysis.

Length is free.

Our field costs don’t scale with interview length, so we won’t ask you to cut questions.

Our record is public.

We publish polls and forecasts under our own name, with the methodology and the backtest attached.

Contact

Get in touch.

contact@wavepolling.com

Happy to talk through what you need before there’s a proposal involved.

Wave is led by G. Elliott Morris, author of the book “Strength in Numbers: How Polls Work and Why We Need Them” and former head of the data-journalism website FiveThirtyEight, director of data analytics at ABC News, and Senior Data Journalist at The Economist.